2022 Marketing Trends to Watch Out For

 

If businesses want to get and stay ahead of the competition, they must keep up to date in marketing and remain relevant. While certain marketing strategies that have been around for many years will still work, experimenting with new trends can...

Should You Advertise During March Madness?

 

Millions of people watch sporting events every year and get excited about their favorite teams. Because of their popularity, there are many benefits of advertising during major sporting events. Sports marketing can help you establish a strong...

7 Marketing Strategies for Real Estate Agents

 

The housing market is currently booming, making it an opportune time for real estate agents to market their businesses. As you approach your strategy, it's important to know what's ideal for your business based on your specific needs. To inspire...

5 Ways to Inspire Customers to Leave Reviews

 

There are several reasons reviews are important for your business. First and foremost, smaller local companies rely on Google searches to acquire customers — reviews play a significant role in the searcher's decision to check out your brand.  

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Marketing a New Business in Arizona

 

Starting a business may be overwhelming, with so many factors to consider and steps to take. New business marketing alone is complex and requires plenty of know-how. However, Arizona has seen tremendous growth, particularly when it comes to small...

How Targeted TV Ads Help Your B2B Company Reach Clients

 

Targeted TV advertising is a beneficial way to reach the right B2B customers with your brand message. It involves in-depth target audience knowledge and understanding, using that insight to personalize your message and its delivery.  

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7 Questions Your Marketing Partner Should Be Able to Answer

 

Most brands today are teaming up with a marketing agency over hiring in-house to fulfill their advertising needs. Not only has this led to a significant amount of growth for many of them, but businesses realize just how much they can save when...

How to Increase Email Click-Through Rate

 

Have you ever wondered how your email marketing campaigns stack up? CTR, or "click-through rate," can reveal the strength of your email marketing campaign. Savvy marketers know that getting email readers to click brings them closer to engaging...

Expand your Brand By Adding a Podcast to Your Marketing Mix

 

Over the last decade, podcasting has taken over many households — not only as a new, innovative method of consuming content but as an efficient way to advertise and promote your brand. Podcasting can help your business build brand awareness,...

8 Expert Marketing Strategies for Mortgage Lenders and Brokers

 

The real estate market is hotter than ever right now. There's no better time than now to take advantage of the millions of current and new homeowners in need of mortgage loans. In fact, 2021 is already at 6.49 million homes sold, up from 2019's...